Google has made some changes to its Adwords Keyword Tool that make it an incredibly powerful and free online service worth bookmarking.
In this 5 minute video I walk you through how to use it to discover what online users are searching for, what varying terminologies they use to search for essentially the same things, how many searches are made on the various search terms, and what level of online advertising competition currently exists for those terms.
This is a useful video for anyone involved in marketing, anyone who runs a business/company, and anyone thinking about starting a business or developing a new product.
Next week: How to save up to $100 on a .com.au domain name registration and how to get your own personal website up and running in one night.
